QUESTION 2 In a service firm, the quality of a service is perceived and cannot be directly measur sa


QUESTION 2 In a service firm, the quality of a service is perceived and cannot be directly measur same way that the quality of a tangible product can. O True O False QUESTION 2 In a service firm, the quality of a service is perceived and cannot be directly measur same way that the quality of a tangible product can. O True O False

 
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